The Importance of Being Certain During Uncertain Times

The effect that COVID-19 is having on businesses of all sizes is profound. While the world slowly begins to resume activities that everyone once took for granted as daily life, enterprises of all sizes, in all industries, will be dealing with a new normal. During these unprecedented times, meeting your customers’ needs is more important than ever. Business disruptions serve to increase anxiety among those … Read More

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Maintaining a Quality Customer Experience During Hard Times

With customers becoming more savvy and empowered, businesses can’t afford to ignore the customer experience (CX). Regardless of the vertical you belong to, you need to keep your customers satisfied to grow as an organization. To beat the competition in normal times, businesses strive hard to improve the customer experience and remain relevant. But these are not normal times. With the world battling the COVID-19 … Read More

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10 Signs that a CRM Project is on the Road to Failure

In a perfect world, businesses would allow their CRM system to optimize marketing strategies, allow for a scalable resource of agents, improve customer relationships and meet their goals. Unfortunately, this is not a perfect world and the average failure rate of a CRM can be almost 43%  There are many benefits to a CRM project, but the failure is not merely a matter of happenstance. … Read More

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Does Your Business Need a CRM?

As a business owner and decision-maker, you must have heard a good deal of buzz about customer relationship management (CRM) solutions and the benefits they bring to the table. However, if you are one of those who are undecided on whether or not to use one for your organization, then you are in the right place. Let us give you an insight into what a … Read More

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What Can A Good CRM Do For Your Business?

Customer management is, by far, the most vital function of every organization. With competition increasing by the day, if you are unable to look after the needs of your customers proactively, they are sure to leave you sooner rather than later. Besides looking after the needs of your existing customers, it is also crucial to find prospective customers and win back those who have deserted … Read More

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Should An SMB Lift Its Business To The Cloud?

Cloud computing has changed the way companies conduct business – especially small-to-medium-size businesses (SMBs), which now have a level playing field for easily and economically accessing all the technology that was once only available to large companies. Integral to achieving success in this environment is choosing the right customer relationship management (CRM) solution to streamline your processes and manage your customers. When you move your … Read More

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How Can Remote Workers Get The Job Done?

Not so long ago, companies that depended upon remote workers or incorporated them into their organization faced numerous challenges. Today, business culture is shifting from individuals in field locations (typically sales executives or inspectors) being an exception to on-site employees. An increasing number of companies now allow – or even encourage – employees to work at home or other off-site locations. But why is remote … Read More

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How Could a CRM Put Your Auto Dealership in The Driver’s Seat?

The automotive industry is a competitive vertical. And, with customer expectations on the rise, it is not easy for businesses to manage their customers without the help of technology. But there is one tool that helps businesses tide over most of the customer relationship problems, and its name is customer relationship management (CRM) software. Yes, an automotive CRM can help manage your customers more efficiently. … Read More

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Top CRM Features Your Business Needs for Success

Customer relationship management (CRM) software is known to help businesses on several fronts. To name but a few, it organizes and stores your data in one place, automates your sales and marketing processes, streamlines your business operations and helps you develop a strong relationship with your customers. For these reasons, businesses both large and small are embracing CRM with open arms. According to Forbes, the … Read More

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Worried About Customer Churn? Here is How CRM Helps Reduce It!

Customer churn is a phenomenon that affects businesses both large and small in equal measure. If you are in the business world, you understand the importance of retaining your customers. As a business owner, you spend a lot of time and money on acquiring new customers. But if you’re not successful in retaining them, it will be difficult for you to survive in today’s competitive … Read More

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